Stakeholder Engagement

Stakeholders play an essential role in Baxter's continued success, and the company takes their varied perspectives into account.

Baxter engages stakeholders worldwide to share information, discuss the company’s sustainability priorities, programs and performance, and determine opportunities to collaborate and to pursue common goals. Operating responsibly and addressing the needs of these distinct yet interconnected groups helps Baxter maintain the commercial success that enables the company to deliver on its sustainability priorities.

The company’s five primary stakeholder groups, and the value that Baxter provides each, include the following

  • Patients and healthcare professionals – Improving and maintaining access to Baxter’s life-saving and sustaining products, therapies and services, and providing products with strong environmental performance;
  • Baxter employees – Working to protect safety and improve health, creating an inclusive workplace and a diverse workforce, and providing employees with professional growth opportunities;
  • Communities – Expanding collaborations and partnerships worldwide, contributing to economic growth, and helping address key public health needs;
  • Governments and payers – Providing cost-effective healthcare solutions and collaborating with governments to provide long-term solutions to complex healthcare challenges; and
  • Shareholders – Creating and maintaining shareholder value.


Baxter engages with stakeholders on key aspects of its business and products. The table below describes how the company engages with each.

Baxter also has relationships with numerous organizations that focus on various aspects of sustainability. See Affiliations and Memberships and Environment, Health and Safety for further details.

For example, Baxter is a member of Ceres, an organization that advocates for sustainability leadership, bringing together a network of companies, investors, and public advocacy groups to expand the adoption of sustainable business practices and solutions to build a healthy economy. Baxter has been a member of the Ceres network of companies since 1997, and has committed to work with Ceres on its sustainability performance and disclosure. The Ceres stakeholder team designated to work with Baxter is an independent group of individuals drawn primarily from the Ceres coalition and represents a range of constituencies that have expertise in environmental, social and governance issues. As in past years, the Ceres stakeholder team provided input on draft sections of this report. See Feedback on 2011 Report for detail.

Patients/Healthcare Providers
Patients: Patients worldwide with cancer, hemophilia, immune disorders, infectious diseases, kidney disease, trauma and other conditions, as well as patient-advocacy groups.
Channels of Engagement Example
Customers: Includes healthcare professionals, hospitals/clinics, kidney dialysis centers, medical research centers, nursing homes and rehabilitation centers.
Channels of Engagement Examples
  • Customer product training and continuing education programs
  • Customer requests for proposal (RFPs)
  • Participation in professional organizations
  • Customer service and clinical helplines
  • Customer publications and presentations
  • Customer satisfaction surveys
  • Baxter participation at conferences
  • Baxter provides customers information about product and company sustainability performance when requested through RFPs or other channels
  • Baxter Canada supports the Canadian Institute of Nutrition Excellence workshops for clinicians.
Industry Organizations: Includes AdvaMed, BIOTECanada, Biotechnology Industry Organization, EuropaBio, European Federation of Pharmaceutical Industries and Associations, Plasma Protein Therapeutics Association and numerous physician organizations.
Channels of Engagement Examples
  • Baxter sponsored the first-ever Parenteral Nutrition Safety Summit in 2011, which addressed safety concerns related to nutrition product shortages.
  • Baxter is on the Corporate Council of the Center for Health and the Global Environment. The center's Biodiversity and Human Health Program informs policymakers and educates the public about the importance of preserving biodiversity through the lens of human health.
Employees: Approximately 50,800 worldwide
Channels of Engagement Examples
  • Town hall meetings, webcasts, and “Lunch and Learn” events on topics including health/well-being, public policy and others
  • Employee surveys
  • Business Resource Groups (BRGs)
  • Baxter Intranet, employee newsletter and other communications
  • Works councils, facility health and safety committees, and employee groups that implement community outreach activities
  • Code of Conduct
  • Ethics and Compliance Helpline
  • Regional Ethics and Compliance Committees
  • Certificate of Integrity and Compliance
  • Baxter Political Action Committee
    • Baxter’s annual World Environment Week engages and educates employees worldwide on environmental sustainability issues.
    • Baxter’s Exercise Challenge Month each May encourages employees to live healthier lifestyles.
    • Baxter encourages employees to volunteer in community outreach efforts.
    • Baxter’s focus on global inclusion helps Baxter attract, engage and retain employees of diverse backgrounds.
    Communities: Baxter conducts business in more than 100 countries and operates manufacturing facilities in 27
    Channels of Engagement Examples
    • Baxter employees volunteer in local organizations including as part of Baxter’s Science@Work program, delivering professional development to Chicago Public Schools teachers and biotechnology education to students.
    • Baxter’s facilities in Asia Pacific organize activities each year for Make a Meaningful Difference Month to encourage employee volunteerism in local communities.
    • Baxter supports Health Partners International of Canada’s five-year Capacity Building and Access to Medicines project, sending donated IV solutions to Afghanistan.
    • Baxter awards the Foster McGaw Prize each year to a U.S. hospital that significantly improves the health and wellbeing of patients in its community through innovative programs.
    • Baxter is working with communities on two watershed projects to provide access to clean water in the Phillippines and Mexico
    Universities/Academia: The Center for Corporate Citizenship at Boston College, Cornell University Johnson School of Management, Cranfield University (UK), Illinois Institute of Technology, Northwestern University, and University of Wisconsin.
    Channels of Engagement Example
    • Involvement with K-12 schools and universities
    • Forums on sustainability and climate change
    • Information sharing about sustainability with administration, faculty and students
    • Select projects and student research
    • R&D collaboration with universities
    • Baxter supports the Illinois Institute of Technology Math and Science Education Department with biotechnology teacher training and materials.
    • Baxter partners with Northwestern University’s Office of STEM Education and Programming to host symposia on biotechnology for Chicago Public Schools teachers district-wide.
    • Baxter contributes financially to the Chicago Botanic Garden Plant Science Center, which provides laboratories and teaching facilities to more than 200 Ph.D. scientists, land managers, students and interns.
    • Baxter provides grants to fund early stage technology development.
    • Convenes academic leaders and researchers to serve as advisors or consultants on specific sustainability and scientific issues, such as public policy, animal welfare and Base of the Pyramid.
    • Baxter sponsors Howard University’s 21st Century Advantage Program.
    Non-Governmental and Other Organizations: Examples include AmeriCares, Ceres, Compliance and Ethical Leadership Council, Direct Relief International, Center for Climate and Energy Solutions, and World Health Organization.
    Channels of Engagement Example
    • Pre-publication review of sections of Baxter’s 2012 Sustainability Report
    • Participation on various committees
    • Attendance and presentations at sustainability-related conferences and events
    • Baxter participates in an annual call with Ceres stakeholders to review sustainability report content.
    • Baxter contributes to various white papers and reports issued by non-governmental organizations.
    • Baxter participates in educational and networking webinars to share best practices and expertise.
    • Baxter provides input into new sustainability reporting guidelines and standards such as the Sustainability Accounting Standards Board.
    Governments/Payers: Examples include City of Chicago, Committee for Medical Products for Human Use (CHMP; Europe), European Medicines Valuation Agency, European Commission, European Parliament, State of Illinois, U.S. Center for Medicare/Medicaid, U.S. Department of Agriculture, U.S. Department of Defense, U.S. Department of Health and Human Services, U.S. Department of Labor, U.S. Drug Enforcement Agency, U.S. Environmental Protection Agency and U.S. Food and Drug Administration, ministries of health, and environment, health and safety agencies worldwide.
    Channels of Engagement Examples
    • Representation on advisory committees
    • Meetings, conferences, partnerships and collaborations
    • Communication of studies that demonstrate health and economic benefits of Baxter’s products
    • Communication of sustainability programs and initiatives
    • Lobbying activities
    • Visits to Baxter facilities by government officials
    • Collaborate to achieve renewable energy goals and advance access to healthcare
    • Baxter supports legislation/regulation that aligns with the company’s business and sustainability objectives.
    • Baxter UK’s Evolving Health program works with the National Health Service to bring quality care and efficiency to patients.
    • Baxter participates in outreach with members of Congress, third party groups and community events to advocate for underserved populations disproportionately impacted by the diseases that Baxter products and therapies treat.
    • Baxter collaborated with Stichting Sanquin Bloedvoorziening (Sanquin Blood Supply Foundation) in the Netherlands to support growth of its plasma-based treatments.
    • The company also entered into a number of partnerships, such as a novel public-private partnership in Brazil to expand patient access to vital hemophilia therapies
    Suppliers: Baxter works with a broad network of suppliers who provide product inputs as well as goods and services.
    Channels of Engagement Examples
    • Baxter collaborates with its suppliers to identify opportunities to improve both Baxter’s and suppliers’ environmental performance and minimize transportation-related emissions through its e-Impact program.
    • In 2012, Baxter conducted its second Supplier Diversity Round Table event, inviting a few suppliers of varying sizes and industries to Baxter’s headquarters to discuss how the company could advance its supplier diversity program.
    Shareholders: Nearly 88% of Baxter’s shares are held by institutional investors.
    Channels of Engagement Example
    • The Business Value page summarizes the economic benefits of sustainability-related initiatives